How to Build your Audiences with Audience builder

How to Build your Audiences with Audience builder

Audience builder helps create special user segments by applying advanced metric filters. You can use user segments to reach out to potential customers.


Step-by-Step Guide

  1. Click on “TerraSense”

  2. Under TerraSense Click on “Audience“

  3. Click “Create Audience” at the top right corner

  4. After clicking create audience it directs you to a page where you click on “Get Started“

  5. Enter your segment details

  6. Input your segment name

  7. Input your segment description

  8. Select a data source

  9. Select an audience profile type.

  10. Click “Next”

  11. Filter your audience by inputting an age range

  12. Select gender

  13. Select Economic rating

  14. Input the Locations you want (as many locations as you want)

  15. Input interest to include and exclude (if any)

  16. Input the device brands you want to target

  17. Input the operating system you want

  18. Select any network operator

  19. Select the device type

  20. Click “Next” and you will be directed to the preview page which you can also edit
    Note:
    You will see the number of profiles (people) you can save.

  21. Click on “Save Segment”
    Note:
    Once your audience is more than 1,000 audiences, it would pop an error for you to reduce the number of audiences you want to save

  22. Your segment is saved and it is shown in the audience list.


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